Virtual Training Delivers Experiental Learning

I recently had a conversation with a colleague who has a background in professional training and instructional design. She loves using experiential learning to make training come alive, so her question to me was, ”Does your virtual training deliver the benefits of experiential learning?” I answered, “Absolutely!” and went on to explain that MIBOSO’s Personal Branding Program includes many experiential activities.

One requires participants to request input from others on a short list of customized questions.  Of the thousands who have participated in our program, all report that this exercise yields an extremely high degree of experiential learning. Many also say they were astonished to learn that others possessed insights into their character, motivations and values that had eluded them up to that point in their lifetime!

In another part of our Personal Branding Program participants are required to introduce themselves to others by sharing their personal value propositions. (One or two sentences that clearly convey the unique value that they offer to others.) They are asked to first write it out as a draft, then test it with friends and colleagues, after which they revise, retest and practice delivering it until it’s “pitch perfect.” I have been told repeatedly that this activity also provides exceptional levels of experiential learning.

So when it comes to learning and development, those who learn the most by experiencing the most gain the most. And at times, those who learn the most also risk the most.  The two activities described above can be a bit scary for people who are private by nature. So in other words, it’s not how quickly or easily you complete a training course that matters. What’s important is how you can apply the knowledge and insights you’ve acquired to achieve your personal and professional goals.

Here’s a comparison.  If you book yourself into a “10 Countries in 5 Days!” bus tour through Europe, you will get the experience of sitting in a bus full of fellow Americans (or Canadians or Australians…) looking out at France, Germany, Belgium, the Netherlands (and whichever other countries are part of the designated ten) through a tinted bus window. There will be certain places you won’t see, as many narrow European roads simply can’t accomodate large tour busses. (At least not without taking out other vehicles, fire hydrants, parking meters, road signs, even slow moving pedestrians… and I don’t imagine you’d opt for that sort of tour!)

So you’ll follow a special “tourist route” that can accommodate your bus. You’ll dine at restaurants that cater to bus tours. And you’ll be fed food that “pretends” to be a French (or German or Belgian or Dutch…) specialty but is actually something rather international that appeals to the American (or Canadian or Australian…) palate.  Anyone who has experienced a multi day bus tour can attest to the benefits of everyone on board having settled tummies!

But if your goal is to…

  • mingle with the locals in France
  • enjoy bona fide French cuisine
  • shop in the markets of Provence
  • explore the backstreets of Paris

…you’ll need to find the kind of trip that delivers those experiences.  And to get everything you want out of that trip, you may need to do some things that feel a little scary. 

If you’re afraid of getting lost, for example, you’ll want to equip yourself with maps and other navigation devices plus be willing to ask for directions. 

I became the “Queen of Lost” during a two month trip to South Africa a few years ago. I had an excellent road map and took pride in my navigation abilities, which always get me where I want to go in North America and Europe. But as only about half of the roads in suburban Johannesburg are marked, my maps became useless. The helpful directions I got from gas station attendants (and their customers) sent me in circles, right back to the same gas station, which was not anywhere near where I wanted to go.  

I finally had to pull off the road, call a friend and describe where I was, so she could drive over to meet me and lead me home. Needless to say, I got over my fear of being lost. It even became something of a joke and I began building half an hour of “lost time” into every trip to a new destination.

So as you progress through your learning and development journey, keep your goals in mind and choose the programs that will deliver the experiences you want.  And in addition to learning valuable skills, you may get to leave a few of your fears at the side of the road.

Choosing the Best Professional Training Courses Part 2

In Part 1 of this article, I asked if you are
more prone to accepting the information
about the training programs you are
interested in at face value? 

Do you tend to trust, or question?
What IS a healthy dose of doubt?

Let’s go back to the story I told you in Part 1.

If you are the artist who’s approached by an
agent who tells you they want to represent
you because they have access to a national
audience of wealthy art buyers who are very
interested in your work, do you accept what
they say at face value and:

  1. Get excited and begin imagining thousands of commissions
    pouring in from enthusiastic collectors?
  2. Picture your original paintings and prints hanging in homes and
    offices all over the country?
  3. Begin to think about the exhibits you might be invited to put on
    in New York or San Francisco?

Many of us fall into this category. We are the idealists who build it” and trust that “they” will come… We “grab the brass ring” when it shows up. After all, at old time carnivals, anyone who was able to grab the brass ring on a merry-go-round got a free ride. And most of us love the notion of getting a free ride. 

The second category of people is quite a lot smaller than the first and strikes more of a balance between idealism and reality.  You are in this category if, as the artist being approached by the agent, you would:

  1. Do your best to find out about the other artists this agent represents and what sorts of shows, commissions and sales he has been able to generate for them.
  2. Ask the agent what his commission structure is and who is responsible for exhibiting expenses, the cost of shipping art across the country to his more remote clients, etc.
  3. Make a point of speaking to some of the artists he represents to ask about their experiences with him. Did he deliver what he promised? Much more? Or considerably less?

There’s a third category you might fall into,
but very few people will see themselves in
this group.

These are the people who often gravitate
towards law or law enforcement as they
believe that little or nothing is as it
seems

You’re here if, as the artist,  you would:

  1. Do a thorough background check on the agent to determine if he is someone that you want to have associated with your professional reputation.
  2. From your discoveries, assess whether he will be an asset to you, or a liability.
  3. Find out what he gets from representing you, and compare that to what you will get from worjing with him.
  4. Ask for a specific list that outlines his responsibilities and yours, so you’ll know what he will do and what’s left for you to cover.
  5. Check to see if he has a criminal record, any associations with public scandals, accusations of shady practices, or multiple identities.

Stereotypically, artists are more naïve and less savvy in regards to business matters that a business person seeking professional training, but this example can provide a useful reminder to anyone planning to buy a product or service which will thereafter be associated with them. 

We take this into account when choosing our children’s colleges and universities.  It’s important to choose a training provider that has a reputation that you are proud to align with your own professional reputation.  If you don’t, you may have to remove the certificate , skill or credential you have earned from your resume or professional profile.

To go back to the question we started with, “How can you figure out which training programs are solid and which courses you should to avoid at all costs?” The answer is quite simple. Begin by identifying exactly what you want.  Then determine which training company’s program best meets your needs by reviewing the benefits (hard benefit, not platitudes) that it claims to deliver and asking questions. Lots of questions.

Don’t accept platitudes or other people’s “testimonials” as substantive proof of quality. When you begin to scan marketing materials with a questioning mindset, it’s quite funny to notice how much they FAIL to tell you and how little proof they supply to back up their claims.  

Asking your own questions will enable you to make your best decisions. Unless, of course, you would prefer to prepare by taking our “Asking Good Questions” program. It’s been called “the best decision making approach available in the business world!” by Fortune 100 executives.* And if that’s not convincing enough, our participant’s testimonials are posted at… Ah ha!  Did I get you? <smile> Questioning examples will br posted within a few days.  Check them out, then go forth, and question!

Choosing the Best Professional Training Courses Part 1

choosing_the_best_trainingHow can you figure out which training programs are solid and which courses you should avoid at all costs?

Is it possible to develop a customized, exciting, career accelerating, skill building and positively challenging professional growth curriculum? Yes! Absolutely!

But creating YOUR perfect training curriculum will require you to do some research, and, once that’s done, put the right questions to your short list of prospective training providers.

That thought brings me to another that’s been showing up over the past few weeks.

Why do so few of us ask questions?

Is there is a widely held belief that it’s rude or inappropriate or somehow “bad” to ask questions? Or is it simply that we’re never taught how to question in an effective and respectful manner?  Surely it’s less than polite to assume that we know what someone else is thinking.

I was recently on a conference call to support an artist client who had been approached by an agent who wanted to represent her. She did her homework prior to the call, Googling the agent, reviewing his on-line profiles and the websites of artists he represented. But when it came to the call, she was unable to ask the questions we had agreed that she really needed answered. Well, that’s not quite true.  She DID ask questions, but answered them herself (by applying her assumptions and projections) before the agent had a chance to respond. This left him with the challenge of filling the rather confusing gap at the end of her statements.

The artist’s goal was to find out what markets this agent could open up for her in terms of additional sales and exhibitions.  But that’s not what she asked!  Here’s how the conversation flowed. (The context of the conversation has been changed to protect the identities of those involved) 

Q: “I understand that you work with artists all over the country and specialize with those based in the north-west pacific states, but that you also do a lot with those in the east and south-west, as it’s such a big market, so you really have a national clientele. Is that correct?”

A: “Well…I work primarily with those in Washington and Oregon. There are also quite a few in the New York/Connecticut/Rhode Island/Massachusetts area and some in Arizona and New Mexico.”

Did she get the answer she wanted? No. But I have to give kudos to the gentleman being questioned for his ability to field a confusing statement-phrased-as-a-question.

I clarified by circling back to the original question that she hadn’t asked.

Q: “You told us that you work with artists in Washington and Oregon, New England and Arizona/New Mexico. Could you give us an estimate of the breakdown of the sales of the artists you represent, by area? For example, 50% in Washington and Oregon, 30% in New England and 20% in the South West.”

This question was much easer for him to answer. And if there had been anything he was reluctant to disclose, it was also more difficult for him to evade doing so as any hesitancy on his part would give us another potentially revealing question to ask.  “Why did you hesitate before answering?”

Do you accept the information that the training programs you are interested in provide at face value? Most of us tend to trust, not question.

What IS a healthy dose of doubt?

Since our generation is subject to vastly more sales and marketing pitches than any other generation in history, I have come to believe that a reasonable degree of scepticism is healthy.

Read more about this in Part 2

The Best & Worst Training Tools

Does it matter whether the trainer you choose prefers to use:

  • Overhead or PowerPoint Slides?
  • Flip-Charts or Whiteboards?
  • Mind Maps or Flow Diagrams?
  • Charts or Graphs?
  • Video or Music Clips?
  • Role Plays or Games?
  • Quizzes or Puzzles?
  • Flash Cards?

training toolsThe types of training tools that your trainer selects is unimportant  What matters is how skillfully they use the tools they choose.

If you come out of your training program feeling invigorated and eager to apply what you’ve leaned, chances are you’ve been treated to a savvy trainer. One who knew how to use training tools to educe learning.

Educe is one of my favourite words, but as it isn’t used in general conversation, people often ask me what it means. Educe is the root of the word educate. Educe means, “to draw forth or bring out, as something potential or latent; elicit; develop.” (If you like this word as much as I do and want to start using it, it’s pronounced “i-dyoos.”)

In this series of articles on training tools, we’re going to look at how each tool is commonly used, then contrast that with how each tool can be used most effectively.  When training tools are used well, they enable the trainer to enter the mind of the trainee and ensure that the desired learning takes place.

We’ll begin by looking at flipcharts, whiteboards, overhead and PowerPoint slides. These training tools are the devices trainers use to create the mnemonics that support specific learning. Now THERE’S a funky word, mnemonics. (It’s pronounced “ni-mon-iks.”) Mnemonics is “the process or technique of improving or developing the memory.” While mnemonics are often verbal, they can also be visual, kinesthetic or auditory. Verbal mnemonics can be short poems, special words or phrases that help a person remember something. here are some examples that you will recognize instantly.

Young children learn the alphabet with the use of the “ABC” song - it’s a mnemonics device.  Older children learn grammar with the help of this mnemonics phrase,  “I before E except after C.”  And the following mnemonics aids in remembering the order in which you will find the planets in our solar system, when you start at the Sun and work your way out. “My Very Easy Method Just Set Up Nine Planets” (Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus, Neptune, Pluto.)

Short stories and corny jokes can also act as memory aids. Rather than offer you a corny joke example that you’d rather NOT have lodged in your memory.  Here’s a short story example instead.

mibosoBecause people often have trouble pronouncing my company name, I tell them what MIBOSO means in order to help them remember how to say and spell it. Quite simply, it’s the first two letters of “mind.” body” and “soul” fused together to form an acronym that represents our holistic approach to personal branding. It’s important for our clients to remember our name, because the website that they need to log into is www.miboso.com. It’s also important for us, because when it is easy for our clients to remember our name, it’s easier for them to refer other people to us.

Read Flip, Write or Slide? to learn the best and worst applications of Flipcharts, Whiteboards and Overhead or PowerPoint Slides. PowerPoint Do’s & Don’ts covers the best and wost uses of that popular training tool. Go on to Map, Flow, Chart or Graph to find out about the do’s and don’ts of using mind maps, flow diagrams, charts and graphs in a training. These articles will be followed with others that focus on the use and misuse of Video or Music Clips, Role Plays or Games, Quizzes or Puzzles and Flash Cards

Good Averages vs. Top Players

Great PlayersIn the sports world, it is generally assumed that the more hits, strikes or goals a player scores, the better that player is. A baseball player with a batting average of 300 would be considered better than a player with a 250 average. 

But let’s stop for a minute an take a look at what those batting averages actually measure.  A batting average of 300 means that the payer missed hitting seven out of every ten balls.  That’s right, a player with a “good” batting average misses 70% of the balls that are pitched to him!

Understanding how averages work makes it clear that success in baseball cannot be measured by the number of balls a player hits (or misses). We’ll need to look at a broader scale of proficiencies when assessing how well a player is performing.

What other playing skills are baseball players expected to execute well? Obviously they need to be able to pitch and catch competently. They need to be able to collaborate with their team mates in order to execute planned plays.  They also need to be able to capitalize on unexpected opportunities that arise during the play of the game. 

But what are some of the less obvious skills that can transform an “average” player into a top draft pick?

They could have a convincing ability to “miss” enough pitches to:

  • Fatigue the pitcher. 
  • Figure out the signals that the pitcher and catcher are using to communicate plays
  • Create doubt in the pitcher’s and catcher’s minds regarding their pitching strategy and technique

Clearly none of these skills will help a ball player’s batting average. But they may well be the sorts of skills that lead a player to a long and lucrative athletic career. Or to a World Series winning team.

This example demonstrates the importance of selecting the trainer who delivers all of the individual elements that you need to weave together to form a well rounded proficiency. For even the baseball player with the most stellar batting and catching skills won’t be in the game for very long if he fails to pitch in as a team player.

Who Needs Management Training?

One of MIBOSO’s personal branding client firms offers outsourced management training to corporations that lack internal training departments. After a few years of delivering their management training curriculum, their instructors found that while the bulk of their “students” were employed professionals, significant numbers of entrepreneurs and small business owners had signed up for their management training programs as well. Why? Because as their businesses or professional practices grew, they began taking on employees and partners. They also began doing more negotiating with suppliers and clients. This exposed their need for strong management skills. Here’s an example.

John Allen MollenhauerI think we’d all agree that a personal trainer has no great need of strong management skills. But what happens when an entrepreneur leverages his personal training skills to create an on-line personal training enterprise? Another MIBOSO personal branding client, John Allen Mollenhauer, is the founding genius behind MyTrainer.com. His website utilizes all of the latest technical innovations to serve its community of burned out professionals who are fed up with being out of shape, overweight or exhausted. Today John manages a highly skilled team whose competencies his business relies upon to attract and support a diverse global community.

So while management skills are clearly necessary for ambitious managers or employed professionals wanting to progress in their careers, management training is equally important for entrepreneurs and independent professionals wanting to grow their “practice” or consulting business into a larger entity. Actually, it may be even MORE critical for the entrepreneurs to get this training. While the trends today indicate that successful entrepreneurs have a somewhat higher percentage* of college degrees than the general population, a number of VERY successful entrepreneurs** are college or high school drop outs, and in even greater need of management training, on demand…

  • Michael Dell dropped-out of college at age 19 to focus his energy on starting PC’s Limited, which later became Dell, Inc.
  • Richard Branson dropped out of school at the age of 16 to start his first business venture. He went on to establish the Virgin brand and the 360 companies it owns.
  • Bill Gates was a college drop out who started the world’s largest computer software company, Microsoft Corporation
  • Debbi Fields started Mrs. Fields Chocolate Chippery as a 20 year old housewife with no business experience
  • Steve Jobs attended one semester of college before quitting to work for Atari. He went on to co-found Apple Computers.
  • Mary Kay Ash founded Mary Kay Inc. without any formal education or training

*Research Source: “Nascent Entrepreneurs in Canada: An Empirical Study,” a 2002 study found that: Among Canadians “more Nascent [beginning] Entrepreneurs had university education than the general population.”

** Statistics source: college-startup.com